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Handmade Business Tips, Makers Marketing Ideas
How to Sell Handmade Products Wholesale: Pricing, Production & Pitching
Selling handmade products wholesale is a momentous achievement for handmade artisans. For some, it’s a goal they’ve worked towards for years… building their brand, refining designs, streamlining production and sourcing the most cost-effective materials. Landing your first wholesale gig is not only a massive achievement, but also a huge relief, knowing the products you’re making have already sold – […]
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6 min read
Handmade Business Tips, Makers Marketing Ideas
The Ultimate Guide to Pricing Handmade Products
For some makers, pricing handmade products is the least favourite part of the job; a job that started off as a hobby… a craft experiment you stumbled across one rainy day on Pinterest that was refined over time until somebody eventually said, “Hey, have you ever thought about selling these?!” Putting a price on – and ultimately parting with – […]
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6 min read
Handmade Business Tips, Makers Marketing Ideas
How to Prepare for a Makers Market: The Complete Checklist From Go to Whoa
Ever had one of those nightmares where you find yourself naked in public? It’s totally humiliating. Kinda like turning up to a market and realising you’ve left your EFTPOS machine on the charger at home – but it happens! The good news is you’ll never leave your float (or your clothes) at home ever again with this comprehensive market stall checklist to make […]
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6 min read
Handmade Business Tips, Makers Marketing Ideas
A-Z Glossary of Marketing Terms for Makers & Handmade Artisans
Algorithm An algorithm is a list of rules that a computer or social media platform follows in order to solve a problem, like how to prioritise the content that appears in a user’s feed. For example, Facebook’s algorithm might decide that content from a user’s family is more important than content from a Business Page, in which […]
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6 min read
Handmade Business Tips, Makers Marketing Ideas
Tips For Writing a Winning Handmade Market Application
Applying for market stalls these days means more than just ticking a few boxes and beating the submission deadline. You’ll need a little more elbow grease to compete for limited sites in popular markets where the stakes are high, and the applications are polished. Follow these tips for writing market applications guaranteed to improve your approval rate. But first, feed the Piggy Bank… Ahhh […]
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6 min read
Ethical Consumerism, Handmade Gift Ideas
39 Chic Reusable Shopping Bags to Embrace Supermarket Plastic Bans
If you’ve been suffering from an acute case of Bag Rage since Coles’ and Woolworths’ plastic bag bans were implemented, we’ve got some good news for Australians like you using 10 million plastic bags a day… There are more than 6,500 locally produced reusable shopping bags available on Etsy alone that will prevent you from paying […]
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6 min read
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