Cheerio Paper Co is my little Melbourne-made eco-stationary label that produces unique and playful keepsakes with the goal of making everyone’s day a little more cheery. I’m all about sharing the ups and downs of life with humour, colour and terrible puns.
My greeting cards have grown to feature designs on tea-towels, pencil cases, tote bags, notebooks, colouring cards, pins, brooches and other treasures.
I also treasure the environment, and all Cheerio Paper Co products are made using recycled paper, sustainable materials, local production and renewable energy. I get a buzz out of making people smile, and my products are designed to tickle funny-bones, melt hearts and help people celebrate the important moments in life.
I have been drawing silly pictures and comics for as long as I can remember and even went to art school, but it wasn’t until I was on maternity leave and grappling with post-natal depression that I thought about turning it into a job.
I remember getting a lovely card from someone when I was at a really low point, and being surprised at how much a little piece of paper was able to cheer me up.
I’ve always loved paper ephemera, so I thought I’d have a crack at making my own and it’s all snowballed from there.
My mum is very creative and was always encouraging of my doodles as a child. Art was my best subject at high school and when I graduated I went straight to art school and did a Bachelor of Fine Art majoring in drawing at RMIT. So I am basically qualified to draw stuff. Yeah!!
I went through lots of ideas, but when I came upon “cheerio” it just clicked instantly. It’s always how I’ve signed off my emails, but it also seems to sum up so much of what I want my label to be about: helping folks stay cheery through the ups and downs of life!
I always imagined myself busking with my violin at our local market in front of my stall of homegrown produce and handmade frog soft toys (what can I say, they were a bit of a craze in our town when I was a kid!) I guess I wasn’t really that far from the mark.
How there are only 24 hours in the day. And also, how many “great” ideas I have, and the process of weeding through these to find the truly great ones.
My bookcase: it’s filled with beautiful illustrated books. I never ever feel short of inspiration, but often a flick through some books will help me to focus my inspiration or crystalise an idea. The Finnish writer and illustrator Tove Jansson is my absolute fave.
It’s a little bit special! When we moved into a smaller house at the start of this year I knew I would need a studio, and the solution ended up being Barbara: a vintage 1960s caravan that is now permanently parked in our back yard!
The Make It Collective really gives me confidence as a maker – I know I will always have an audience of discerning folks through the store, and it’s a great place to test out ideas and new products.
Also, the gang are so kind and supportive, and I reckon it might just be the future of retail too, because I can’t see much more of a win-win for shoppers and makers than buying from a collective.